Statement of Data Integrity & Source Authentication

For creators that are connected via OAuth, all performance statistics and metrics displayed within the July platform are obtained directly from first-party connections established by talent and their authorized representatives, with the limited exceptions noted below for certain TikTok and Twitch data. July does not alter, manipulate, or fabricate this information. All figures are transmitted securely and displayed exactly as received from the originating platform or trusted data provider.

Accordingly, the data presented by July reflects the true and unmodified reporting as provided by the social media platforms themselves: Instagram, TikTok, YouTube, Facebook, and Twitch.

To maintain evidentiary integrity, July follows a strict chain of custody process for all data collected through its platform:

1. Authorization by Account Holder – Talent or their authorized representatives must directly authenticate their social accounts (Instagram, TikTok, YouTube, Facebook, and, where applicable, Twitch) through official APIs or trusted providers. July cannot and does not access these accounts without explicit user consent.
2. Direct First-Party Connection – For Instagram, YouTube, Facebook, and the majority of TikTok metrics, July establishes a secure, first-party connection to the platform's official API.
3. Trusted Third-Party Data Provider – For TikTok demographic information (e.g., age, gender, location) and Twitch metrics, July partners with an accredited third-party data provider. This provider retrieves data directly from the platforms' official systems and securely transmits it to July without modification.
4. Secure Transmission – All data, whether through first-party connections or third-party provider integrations, is encrypted during transmission and received by July's systems without alteration.
5. Unaltered Storage & Display – Once received, the data is stored and displayed exactly as provided by the originating platform or trusted data provider. July does not adjust, estimate, or modify figures in any way.
6. Auditability – All first-party data can be verified against the corresponding platform, and demographic/Twitch data can be traced back to the accredited provider, ensuring auditability and evidentiary reliability.

Instagram

All Instagram data available in July is retrieved directly through a first-party connection to Meta's official API services. This connection is established only once a talent account holder provides explicit authorization. Data points include, but are not limited to, follower counts, engagement rates, impressions, reach, and content performance statistics. July does not alter these figures in any manner; they are displayed precisely as transmitted by Instagram.

If a first-party connection through Meta's APIs cannot be established, July provides the option to use an accredited third-party data provider. July displays these figures exactly as received, without any modification.

TikTok

The majority of TikTok data in July — such as views, likes, comments, shares, and follower counts — is sourced directly through TikTok's first-party connection. However, demographic information (e.g., audience age, gender, and location breakdowns) is obtained through an accredited third-party data provider. All figures are passed directly from TikTok or the trusted provider to July without modification.

YouTube

YouTube metrics are retrieved solely through YouTube's authorized first-party API services, authenticated by the account holder. This includes subscriber counts, views, watch time, and audience analytics. No adjustments or modifications are made to these figures.

Facebook

All Facebook statistics are sourced via Meta's official API through a first-party connection authorized by the talent account holder. This includes page likes, impressions, reach, and engagement data. Figures are displayed in July exactly as they are transmitted by Facebook.

Twitch

Twitch metrics are obtained through an accredited third-party data provider that pulls information directly from Twitch's official systems. Metrics include follower counts, concurrent viewers, stream performance, and engagement statistics. July does not alter or manipulate this data in any way; it is displayed exactly as received from the provider.

At all times, July maintains a strict policy of data authenticity, chain of custody, and non-alteration. The statistics within the platform are pulled exclusively from first-party connections that talent establish themselves with the respective social platforms. No metric, figure, or statistic presented in July is subject to change, manipulation, or alteration by July or its affiliates.

This statement may be relied upon as an accurate representation of July's data practices and evidentiary safeguards and is intended to ensure confidence, transparency, and compliance in the use of the platform's reporting features.

July reserves the right to revise, amend, or supplement this Statement of Data Integrity and Source Authentication at any time, without prior notice, to reflect updates in platform integrations, data provider relationships, or compliance requirements.